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Meet Barbiecore: The #1 Hot Pink Trend of Summer 2023
š¶ Come on Barbie, let's go party š¶
Life in plastic? Time to make it āØfantastic⨠with your wardrobe. Let us introduce you to Barbiecore, the girly, unapologetic (and honestly, so Seventeen) trend inspired by your favorite fashion doll.
The aesthetic inspired by the 60-year-old fashion doll is all about bright pinks (think fuchsia and magenta) and lots of sparkles, with playful accents like feathers, rhinestones, and charms thrown into the mix. The bubblegum style shift can be credited to the BTS images of Margot Robbie in Greta Gerwigās Barbie movie (ICYMI, the film hits theaters in July 21st) as well as high-fashion designer Pierpaolo Piccioliās jaw-dropping Spring/Summer 2022 āValentino Pinkā collection. We've been living for the on-set paparazzi snaps of all of the Barbie costumes, including Margot's '60s gingham set, '70's-looking Western flare jeans and her '80s neon rollerblading ensemble.
Barbiecore is about expressing your inner child and having fun with your 'fit. To authenticate your Barbie vibe, channel what you think you'd look like if you were to hop into the BCU (that's the Barbie Cinematic Universe, FYI), or take inspo from Barbiecore-loving celebs like Megan Fox, Hailey Bieber, Kim Kardashian, and Dove Cameron.
Ready to shop the Barbiecore trend? Here are our favorite fashion finds for channeling your inner Barbie girl, along with some of our favorite Barbie-worthy picks from Amazon's 2023 Prime Day sales.

Abby is an editorial assistant at Seventeen, covering pop culture, beauty, life, and health. When she's not busy watching the latest true crime docuseries, you can find her strolling through Sephora, thrifting the perfect dress, or jogging with her pup.

Hannah is the Assistant Fashion & eCommerce Editor at Seventeen and covers all things style, shopping, and money. Seventeen taught her how to get dressed when she was younger, and she now spends her working hours passing down her expertise.
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